Deep Monitoring for Monetization & UA
Automatically detect and investigate Growth problems & opportunities
1 in 3
monetization issues come & go without being noticed 
7%
of revenue potential is lost to preventable problems
700
hours are lost per employee per year to manual data tasks
Detect
Define
Delight
It's all the information you need, with zero hassle
So you can move fast and maximize impact.
Eyes on everything
Review 100% of data across all metrics and hierarchies, ensuring nothing of note ever goes unnoticed.
Noiseless review & automated investigation
Trusted & timely alerts that strip away the noise and filter out false-alarms — so you can focus on what really matters.
Gapless detection & correction
Identify problems and pinpoint their root cause(s) in one fell swoop. Follow up with a clear view of the bottom line impact and actions required.
With data review and investigations on lock, publishers can focus on optimization and growth
Lift
revenue by 5-14%
Eliminate
revenue blindspots
Reinvest
time savings
Even with trained eyes and applied analytics, some performance issues leave faint footprints. Those issues, subtly expressed as they are, can add up to have a big impact on monetization. oolo is simply invaluable for us to find and fix those issues.
User Acquisition Manager
I've been working with the oolo team for over a year now and it's been a fantastic experience.
Head of Ad Monetization Manager
oolo eliminates manual monitoring and allows us to focus on strategy instead of firefighting.
Director of Growth
oolo's forecasting and anomaly detection is vital to our campaign booking, pacing, and delivery efforts.
Sr. Strategic Planning Manager
With all the hot air and empty promises out there, it’s so powerful to see a product that actually delivers on its claims.
Chief Yield Officer
Since oolo actually understands how monetization works, it only alerts us to real issues. That’s helped simplify our day-to-day tremendously.
Managing Director
As monetization becomes more complex, the need for smart automation and optimization only grows. The combination of oolo's AI and domain expertise puts them in perfect position to answer that need.
Director of Growth
I see oolo as an extension of our team. It gives us another pair of eyes and scans our data - in its entirety - around the clock. That’s helped us unlock a new level of control.
Monetization & Growth Manager
In our first month using oolo, they found more than $20,000 worth of anomalies. We have strong people and processes, but oolo’s really helped us level up our monitoring. It’s so much faster and no longer a manual process. It’s been a real game changer for us.”
VP of Monetization
-
Beyond Reporting: Turning Data Insights into Business Value
In recent years, the business world has undergone a dramatic transformation in h...
August 15, 2022
-
App Bidding and the Future of Ad Monetization
As the app industry grows, consumer preferences change, and business strategies ...
August 11, 2022
-
2022's Top 10 Mobile Events For Monetization Professionals
As the industry continues to grow, it seems that another mobile event pops up ea...
March 14, 2022